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This paper aimed at both analyzing the strategies of urban regeneration in Japan through case study and drawing the implication suitable to Korea. By taking a closer look to the Kawasaki Station’s two urban regeneration cases : Lazona Kawasaki Project, Muza Kawasaki Project, this study focused on the incentives the private and the public could get.
In the cases, there were a few incentives the developers took advantage of. First, they were could take physical incentives which helps the private change the former land use, so that the developer enable to use the land in more effective and efficient way. Second, giving financial incentives to the regeneration projects also helped the private be a part of the regeneration project. Third, a long term and comprehensive plan made the two projects better developed. In Japan, as a win-win strategy, public sector participates in developing
cultural facilities which have lower profitability but higher publicity in order to increase the success probability in the project which the private performs. However, in that each incentive system has its own strength and weakness, more complicated studies would be needed both to understand the Japanese urban regeneration and to apply the incentive system into Korea.

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